Bon Voyage Campervan Hire
Bon Voyage Campervan Hire
Bon Voyage Campervan Hire
Crafting a seamless online Campervan rental experience
ROLE
UX Design | UI Design | Art Direction
The Background
The Background
The Background
The Background
Bon Voyage Campervan Hire provides vintage Volkswagen campers for rent in the UK, catering to classic VW van enthusiasts seeking stylish adventures.
Users faced challenges when booking on their website due to insufficient information and a non-user-friendly flow. Moreover, the vintage charm of the company's campers was not effectively showcased on the website, resulting in it appearing similar to any other car rental company. Consequently, they required a website revamp.
Bon Voyage Campervan Hire provides vintage Volkswagen campers for rent in the UK, catering to classic VW van enthusiasts seeking stylish adventures.
Users faced challenges when booking on their website due to insufficient information and a non-user-friendly flow. Moreover, the vintage charm of the company's campers was not effectively showcased on the website, resulting in it appearing similar to any other car rental company. Consequently, they required a website revamp.
Bon Voyage Campervan Hire provides vintage Volkswagen campers for rent in the UK, catering to classic VW van enthusiasts seeking stylish adventures.
Users faced challenges when booking on their website due to insufficient information and a non-user-friendly flow. Moreover, the vintage charm of the company's campers was not effectively showcased on the website, resulting in it appearing similar to any other car rental company. Consequently, they required a website revamp.
The Goal
The Goal
The Goal
The Goal
The Goal
Provide a seamless booking experience
Deliver a friendly and simple campervan rental process with clear information and an intuitive flow.
Deliver a friendly and simple campervan rental process with clear information and an intuitive flow.
Capture the essence of the brand
Infuse the brand's unique value and retro vibe, rolling the adventure in style from the booking process.
Infuse the brand's unique value and retro vibe, rolling the adventure in style from the booking process.
Reflecting the Brand Image on the Digital Platform
Reflecting the Brand Image on the Digital Platform
Bon Voyage Campervan Hire has great respect for the classics and is dedicated to restoring VW campers due to their rich cultural history.
To bring these brand values to the digital platform, inspired by the classic Volkswagen campers and the vintage parking receipts, I injected the retro vibe into the website as its core visual language while ensuring the design met accessibility demands to allow a friendly experience for all the users.
Bon Voyage Campervan Hire has great respect for the classics and is dedicated to restoring VW campers due to their rich cultural history.
To bring these brand values to the digital platform, inspired by the classic Volkswagen campers and the vintage parking receipts, I injected the retro vibe into the website as its core visual language while ensuring the design met accessibility demands to allow a friendly experience for all the users.
Booking by the camper’s Availability
As part of my research, I discovered that some customers of Bon Voyage prefer to hire specific vehicles instead of the campers available on their trip dates. This is because each vintage model is unique in its year of production, exterior, and interior design.
To meet this demand and help users learn about all the campers and their availability, I have created a fleet introduction page. This page showcases all the vehicles in the order of their production time, providing a brief introduction to each camper and its availability. In addition to reserving vans based on users' trip dates, they can use this page to book their preferred camper.
Find the ideal Campervan
Find the ideal Campervan
Find the ideal Campervan
Find the ideal Campervan
On the previous search result page, each campervan was listed with only name, model, and image, offering little information about their features.
To facilitate users' search for the ideal camper, I have added the main features and the price of each campervan on the search result page, allowing users to quickly and easily learn about the vehicles at a glance. Additionally, on the camper details page, I have organized all the necessary information about each van in a clear and concise manner, while maintaining the brand's unique style.
Explore the Vehicle
Explore the Vehicle
Explore the Vehicle
Explore the Vehicle
The old website of Bon Voyage lacked an introduction to the camper's interior, which was an important aspect for their customers especially those who are interested in vintage vehicles. To cater to this need, the initial suggestion was to develop a virtual view of the campervan's interior, providing customers with a better understanding of its features.
However, due to budget constraints, I created an alternative solution with a layout map containing interactive features, in which users can explore the vehicle's interior from different angles and usage modes through photos or videos linking to the corresponding section on the layout graph.
Optimizing the booking experience
Enable a safe and hassle-free trip
The campervan booking involves several processes. However, on Bon Voyage's previous website, customers had to go through all these steps on a single page, making the procedure lengthy and tiresome. On the other hand, the old website only listed the names of the add-on rental equipment, which often led to customers inquiring about the specific details of the items, causing hindrance in their booking process.
To enhance the booking experience, I have divided the process into 4 steps. This allows users to tackle a single task per page, and a progress bar shows how far they have progressed in the booking process, making the reservation stress-free. Furthermore, I've included photos and brief descriptions of the extra equipment rentals on the new website to help users better understand the items.
The campervan booking involves several processes. However, on Bon Voyage's previous website, customers had to go through all these steps on a single page, making the procedure lengthy and tiresome. On the other hand, the old website only listed the names of the add-on rental equipment, which often led to customers inquiring about the specific details of the items, causing hindrance in their booking process.
To enhance the booking experience, I have divided the process into 4 steps. This allows users to tackle a single task per page, and a progress bar shows how far they have progressed in the booking process, making the reservation stress-free. Furthermore, I've included photos and brief descriptions of the extra equipment rentals on the new website to help users better understand the items.
Streamline the FAQ Search
Streamline the FAQ Search
Streamline the FAQ Search
Streamline the FAQ Search
Bon Voyage has created a comprehensive list of FAQs that cover the rental process and the vehicles. To make it easier for users to find the information they need quickly, I have set up a couple of filters that allow users to narrow down their search based on their booking and trip status. This process helps users to find the relevant FAQs that address their concerns. If users still have questions, they can contact Bon Voyage through an inquiry form.
Bon Voyage has created a comprehensive list of FAQs that cover the rental process and the vehicles. To make it easier for users to find the information they need quickly, I have set up a couple of filters that allow users to narrow down their search based on their booking and trip status. This process helps users to find the relevant FAQs that address their concerns. If users still have questions, they can contact Bon Voyage through an inquiry form.
Icons
Icons
Icons
Icons
I created a collection of icons to present Bon Voyage's services and vehicle features to help users identify the content visually.
I Design things for the internet.
I Design things for the internet.
I Design things for the internet.
I'm a Visual & UX/UI designer hailing from Taiwan. With over a decade of experience in agencies, Tech start-ups, and freelancing, I wear various hats as a designer, aiming to provide simple and beautiful design solutions.
I'm a Visual & UX/UI designer hailing from Taiwan. With over a decade of experience in agencies, start-ups, and freelancing, I wear various hats as a designer, aiming to provide simple and beautiful design solutions.
I'm a Visual & UX/UI designer hailing from Taiwan. With over a decade of experience in agencies, start-ups, and freelancing, I wear various hats as a designer, aiming to provide simple and beautiful design solutions.
I'm a Visual & UX/UI designer hailing from Taiwan. With over a decade of experience in agencies, start-ups, and freelancing, I wear various hats as a designer, aiming to provide simple and beautiful design solutions.
I'm a Visual & UX/UI designer hailing from Taiwan. With over a decade of experience in agencies, start-ups, and freelancing, I wear various hats as a designer, aiming to provide simple and beautiful design solutions.
My sweet spot is working with brands that help make a positive difference in people's lives.
My sweet spot is working with brands that help make a positive difference in people's lives.
My sweet spot is working with brands that help make a positive difference in people's lives.
My sweet spot is working with brands that help make a positive difference in people's lives.
My sweet spot is working with brands that help make a positive difference in people's lives.
© Weishan Lo Design 2025
© Weishan Lo Design 2024
© Weishan Lo Design 2024
© Weishan Lo Design 2024
© Weishan Lo Design 2024
